LG ELECTRONICS SHOWCASES AN EXPANDED BUILT-IN PORTFOLIO WITH SKS AND LG BUILT-IN LINEUPS AT EUROCUCINA 2026
LG Electronics (LG) is
showcasing its built-in kitchen solutions, including its SKS luxury brand
lineup and new LG Built-in package, at EuroCucina 2026 " the international
kitchen exhibition held as part of Milan Design Week in Milan, Italy, from
April 21"26. The exhibition presents a wide range of solutions tailored to
European lifestyles and preferences and reflects LG's strategy to strengthen
its presence in the European built-in market.
Under the theme "Mosaic of Living," LG's EuroCucina
exhibition introduces both the SKS lineup and the new LG Built-in package,
along with the advanced technologies applied across each lineup. The company's
solutions help transform the kitchen from a purely functional space into one
that invites relaxation, social interaction and enriched aesthetic experiences.
LG's exhibition space, more than double the size of its 2024
footprint, was developed in collaboration with the Italian-Danish design duo
GamFratesi. Based on a modular concept reflecting European kitchen environments
and lifestyles, the space presents LG's built-in portfolio for the European
market: the SKS lineup for the ultra-premium segment and the LG Built-in
package for the mass-premium segment.
SKS, making its first appearance at a European exhibition
since last year's rebranding, is presenting a total kitchen solution designed
to meet the diverse needs and requirements of real-life kitchen environments.
The SKS kitchen zone features a main kitchen showcasing contemporary design, a
professional kitchen cantered on large-capacity SKS appliances, and an area
dedicated to new products tailored for European consumers.
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