HPE appoints Rohan Cook as new General Manager, Channel for South Pacific
HPE has announced the appointment of Rohan Cook as General Manager, Channel for the South Pacific, effective immediately. Rohan will oversee the company's partner engagement and channel growth throughout Australia and New Zealand, leveraging his extensive global leadership and technology experience to further strengthen HPE's regional ecosystem.
Rohan brings more than two decades of expertise from senior roles across Asia, the USA, and Europe. Most recently, he served as Vice President, Asia Pacific at ExaGrid, driving strategic expansion and transformational growth. His background includes sales, marketing, and advisory positions at companies such as Symend, Verizon, EMC, Cisco, and IBM, where he demonstrated a strong track record in developing international markets and fostering innovation.
Specialising in emerging technologies like AI, cloud computing, and data protection, Rohan is known for building and inspiring high-performance teams. His commercial acumen and strategic vision will be vital in advancing HPE's solutions and delivering value for partners and customers in Australia and New Zealand.
"Rohan's appointment reflects HPE's continued commitment to our partner ecosystem in the South Pacific," said Chris Weber, VP and Managing Director, HPE South Pacific. "His deep channel expertise, global perspective and proven ability to drive growth in complex markets make him ideally placed to lead our partners through the next phase of innovation and opportunity across Australia and New Zealand."
Rohan is committed to strengthening HPE's partner network and driving sustainable growth through collaboration and innovation. Under his leadership, HPE will continue to invest in commercial excellence, enabling partners to seize opportunities in an evolving technology landscape.
"I am honoured to join HPE and lead our channel operations in the South Pacific," said Rohan Cook, General Manager, Channel - HPE South Pacific. "I look forward to working closely with our partners to accelerate growth and deliver innovative solutions for businesses across Australia and New Zealand."
Rohan Cook succeeds Julie Barbieri, who recently announced her retirement from the role after a successful 40-year career.
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