HGC and Cisco Launch Secured Broadband 2.0 Redefines Next-Generation Connectivity with Security ....
As
digitalization accelerates, Hong Kong enterprises of all sizes are confronting
an increasingly challenging cyberattack landscape, where system
vulnerabilities, phishing, and ransomware are becoming more prevalent,
jeopardizing operational continuity and corporate cybersecurity. Addressing
these challenges, HGC Global Communications ("HGC"), a fully-fledged ICT service provider and
network operator with extensive global coverage, and Cisco jointly launched Secured Broadband 2.0 ("SBB 2.0") — a next generation
solution that redefines connectivity by embedding cybersecurity directly into
network connectivity. Build on "SecurityFirst" design philosophy, SBB
2.0 ensures network-based cybersecurity protection, creating a secure
foundation that empowers businesses of all sizes to thrive. With its four key
attributes — simple, hassle-free, robust and sustainable evergreen technology development — this upgrade delivers enterprise-grade security
without complexity or compromise.
The "2025
Cisco Cybersecurity Readiness Index"[1] revealed a critical disconnect in
cybersecurity. Despite 49% of global organizations were hit by a cyberattack
within the last year and 71% anticipating a disruptive cybersecurity incident,
most remain critically underprepared with readiness levels stagnating over the
past 12 months. Secured Broadband has successfully blocked more than 4,000,000
cyberattacks since its launch, underscoring this "preparedness gap".
To address this critical need, HGC and Cisco introduce SBB 2.0, an advanced
solution that moves beyond conventional security add-on solutions. Rather than
adding external devices in your network, it embeds comprehensive,
enterprise-grade protection directly into the broadband network. This
"security-from-the-foundation" approach ensures enterprises are
protected from the moment they are connected, seamlessly and effortlessly
elevating their readiness towards cyber threats.
Andrew Kwok, Chief Executive Officer of HGC, said, "The introduction of SBB 2.0 is a
strategic leap forward in our commitment to driving Hong Kong's digital
transformation. We are not only improving our ICT solutions, but also
redefining the industry benchmark for business broadband. By combining Cisco's
advanced technology with HGC's unparalleled ICT network infrastructure and
solutions, we are building a future-ready foundation for businesses'
cybersecurity, allowing them to safely navigate the complex and rapidly
shifting digital landscape with truly secure connectivity."
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